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Upcoming website projects include supporting the 2023 NCAA Men’s Swimming and Diving Championship, 2023 USA Junior Girls National Championship for Volleyball,2024 USA Gymnastics Olympic Trials, 2024 NCAA Big Ten Women’s and Men’s Basketball Tournament, 2024 NCAA Men’s Hockey Frozen Four, 2025 NCAA Women’s Hockey Frozen Four, 2026 Special Olympics USA Games and the 2029 Ryder Cup. https://www.inprela.com/podcast/how-to-maximize-the-impact-of-your-national-sales-meeting monthly 0.5 2026-02-04 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/09e97b7d-9a7d-4d92-a08a-1e654198a988/Fligge_Headshot.jpg Podcast - How to Maximize the Impact of Your National Sales Meeting - About Mark Fligge Mark is a seasoned marketing professional that made the leap from client side to agency leadership. Mark is the Introworks President and Chief Marketing officer who always puts the client and customer perspective first, grounded in his previous marketing leadership roles at Boston Scientific, Coloplast Interventional Urology and ACIST Medical. https://www.inprela.com/podcast/when-empowerment-backfires-the-psychology-of-shame-in-health-messaging monthly 0.5 2026-02-04 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/98fbb457-d9d2-4e1f-9743-ac4e7fb578a1/Headshot+%282%29.jpg Podcast - When Empowerment Backfires: The Psychology of Shame in Health Messaging - About JC Lippold JC likes to think he follows in his mother's footsteps as a professional homemaker holding space for others as a nationally renowned teacher of movement and mindset, community engager and social movement trailblazer, storyteller and musical theatre director. Born and raised in Brooklyn Center, Minnesota, JC entered the world as a highly emotional, unathletic child with little interest in competition. Through trials and tribulations, mile runs and middle school gym classes, JC started to question the rationale behind our culture's use of physical experiences that leave most feeling less than enough. As a brand ambassador and consistent positive friction voice, JC has worked alongside brands like lululemon, CorePower Yoga, [solidcore], rangetheory Fitness, allbirds and Fitbit to ensure they continuously explore ways they can shift the exclusionary and shame-inducing realities of the wellness industry to a more sustainable, happiness and health-giving part of our culture and economy. Over the past 3 years, JC has been a part of an inspiring team of people conducting, presenting and publishing the first comprehensive research on Food, Body & Fitness Shaming. https://www.inprela.com/podcast/earned-trust-why-media-still-matters-in-healthcare monthly 0.5 2026-02-04 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/a62e2c4e-4d84-4b13-97b9-2199d9eb3532/Linda+Zebian+Headshot+2004+-+Bailey+Self.jpeg Podcast - Earned Trust: Why Media Still Matters in Healthcare - About Linda Zebian Linda Zebian is Vice President, Communications at Muck Rack, where she sets communications strategy for Muck Rack’s enterprise, including messaging, issues management, media relations, social media and employee communications. She joined Muck Rack in January 2022 as its first Director of Communications. Previously, she spent a decade at The New York Times in various communications roles, supporting Growth, Product, and Technology to drive subscription growth, boost retention, strengthen brand affinity, and attract top talent. https://www.inprela.com/podcast/hollywoods-playbook-how-marketing-can-energize-the-sales-force monthly 0.5 2026-02-04 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/754145e4-cc9e-4d32-84f5-2fee250d8f15/LarryZ.png Podcast - Hollywood’s Playbook: How Marketing Can Energize the Sales Force - About Larry Zarin Larry Zarin retired as Chief Marketing Officer at Express Scripts—but he’s not hanging up his cleats. He remains curious and passionate about innovation, powerful narratives, and business theatre. Energized by the pursuit of cleverness, he’s continually fascinated by the convergence of the right strategy at the right time—especially when paired with the delight of the unexpected. Larry was groomed in Entertainment Marketing before embarking on a two-decade venture in Healthcare. Navigating these seeming polarities affirmed for him the immeasurable benefit of transferring proven strategies from one industry to another. He’s focused on connecting the dots, leveraging the behavioral sciences, and remains deeply interested in advancing that course. What’s next? He has lots of ideas, some plans, and boundless energy for the right projects with the right teams. As it relates to the LinkedIn faithful and others who are asking, he’s still open to hearing about challenges and opportunities. Larry could not be more grateful for his journey with Express Scripts or more proud of the results achieved during his tenure there. Brilliant and dedicated people rowing together transformed a relative startup into a Fortune 24 company. Putting brave new things on the map... still intrigued. https://www.inprela.com/podcast/brand-in-action-how-a-grassroots-mission-is-redefining-patient-experience monthly 0.5 2026-02-04 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/4730fd2b-f207-48e3-a7f8-f96de3c38eb9/1+Mark+Ostrom_Jan+2022_high+res_retouch-1443+%281%29+-+Mark+Ostrom.jpg Podcast - Brand in Action: How a Grassroots Mission Is Redefining Patient Experience - About Mark Ostrom With three decades in the architecture and design industry, Mark took the bold step of combining his love for design and his passion for helping others into Joy Collaborative. Founded in 2019 on a shoestring budget, Mark launched Joy Collaborative as a 501(c)3 nonprofit as a group of impassioned doers and volunteers who help create spaces for those with life-limiting conditions. Projects are completed for single families, as well as larger program organizations. The spaces, known as Joy Rooms, are created through partnerships with the architecture & interior design community and financial donations from the corporate community. To date, Joy Collaborative has completed 15 projects with over 7,000 individuals accessing Joy Rooms in the Twin Cities. The organization is enriched by partnerships with Affinity Plus Federal Credit Union, Gardner Builders, the Hubbard Foundation, Tradition Companies, and other generous organizations contributing to the well-being and advancement of those in need of joy. https://www.inprela.com/podcast/executive-social-the-new-imperative-for-healthcare-leaders monthly 0.5 2026-02-05 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/5d50dccd-41ee-46f4-b4f5-50cdf9087064/Arik+Hanson_Head+Shot+1+-+Arik+Hanson.jpg Podcast - Executive Social: The New Imperative for Healthcare Leaders - About Arik Hanson Arik is a social media marketer with more than 30 years experience in the marketing and communications industry, and 16+ focused solely on social media marketing. Over those 16+ years, he's worked with more than 80 clients like Walmart, Sleep Number and Dairy Queen to provide customized social media audits, strategies, coaching and content development. Arik is also an adjunct professor at the University of St. Thomas where he teaches classes on social media marketing and content marketing. https://www.inprela.com/podcast/breaking-in-how-to-land-a-spot-on-the-hlth-2025-stage monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/0b17db16-33f9-4318-bc72-c25801e7a697/JodyTropeano-Jody-Tropeano-768x763.png Podcast - Breaking In: How to Land a Spot on the HLTH 2025 Stage - About Jody Tropeano Greene Jody Tropeano Greene is the Head of Content for HLTH Inc., the leading community for global health innovation. In this role, she leads the development and implementation of the event agendas for both the annual HLTH US & ViVE events, including 150+ sessions, various specialty programs, and startup pitch competitions, as well as leading a highly-selective speaker application process, uniquely placing her at the forefront of digital health trends. The program her team curates provides a platform for top health executives to engage in important dialogue on pressing topics that shape the industry’s future. In her time at HLTH, she has had the opportunity to work with thousands of top CEOs, executives, celebrities and government officials across the health and technology ecosystems. https://www.inprela.com/podcast/unforgettable-or-nothing-raising-the-bar-on-b2b-health-creative monthly 0.5 2026-02-05 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/fe519f75-475e-4753-a745-e21f457ad126/Mike+Cronin+Headshot+BW.jpeg Podcast - Unforgettable or Nothing: Raising the Bar on B2B Health Creative - About Mike Cronin Mike Cronin, Co-founder & Chief Strategist at Verve Mike has made a career out of crafting strategies that tap into universal human truths to move hearts and minds. Having honed his skills as a writer and creative director, he knows what it takes to ensure strategies don’t just inform but truly inspire creative work. His experience includes campaigns for national healthcare clients like UnitedHealthcare, Blue Cross Blue Shield, and Optum as well as consumer and B2B work on brands such as Harley-Davidson, Polaris, 3M, Cargill, Samuel Adams Beer, and Transamerica. https://www.inprela.com/podcast/how-ableism-sneaks-into-health-campaignsand-what-to-do-instead monthly 0.5 2026-02-05 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/aeff27a7-966e-44eb-8dff-e29383d431d0/pcid-1558518.jfif Podcast - How Ableism Sneaks Into Health Campaigns—and What to Do Instead - About Kelsey Lindell Kelsey Lindell is a disability inclusion advisor to marketing executives and creative teams who shape buying behavior through advertising. Since founding Misfit Media in 2022, she has educated over 750,000 creative professionals and advised teams from Target, National Geographic, Cannes Lions, and Boston Scientific. https://www.inprela.com/podcast/the-activation-mindset-how-to-empower-teams-to-innovate-and-execute monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/fbc9cac9-4301-4dc0-ba0a-dd738224e18f/LC-Headshot-Paytient-Summit-COMO-143-Laura-Cave-683x1024.jpg Podcast - The Activation Mindset: How to Empower Teams to Innovate and Execute - About Laura Cave Laura Cave is an experienced early-stage health tech marketer who excels at bringing healthcare products to market and healthcare stories to life. She is passionate about making healthcare more affordable and accessible for all. After 15 years as a proud New Yorker, she lives with her family in Columbia, Missouri. https://www.inprela.com/podcast/unlock-thought-leadership-success-with-this-key-narrative-shift monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/2fc08e8d-86e2-4483-bca3-7bc71807214d/1-768x1004.jpg Podcast - Unlock Thought Leadership Success with This Key Narrative Shift - About Hilary Mayer Hilary is a seasoned B2B marketing leader with deep expertise in messaging, brand strategy, and product marketing for healthcare, manufacturing, and technology industries. She currently leads sales and marketing for Inprela Communications, a storyshaping and PR firm, helping brands create, own, and spread ideas that reshape industries. https://www.inprela.com/podcast/ais-impact-on-healthcare-customer-experience monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/d15f1f18-68d6-41cf-8394-ce884d3d0f6b/DaveHeadshot3-scaled-e1742395208351-768x998.jpg Podcast - AI’s Impact on Healthcare Customer Experience - About Dave Edelman David Edelman spent over 30 years as a chief marketing officer at Aetna and CVS, as well as building consultancy businesses in digital and marketing transformation while with McKinsey & Company, Digitas, and the Boston Consulting Group. He now teaches marketing at Harvard Business School and serves as an advisor to top executives in startups, private equity, and larger enterprises. Having driven large-scale change from both the client and client-service side, he is well-suited to help CXO’s shape their strategic direction, build their teams’ capabilities, and become more digitally agile. Before his years as a CMO, for eight years, David co-led McKinsey & Company’s global digital marketing and sales practice and served as chief marketing officer for McKinsey’s marketing and sales practice. Prior to McKinsey, he was executive vice president for strategy and analysis at Digitas, and earlier was a managing director and partner with BCG. David speaks frequently at industry conferences and events, and blogs on topics ranging from digital marketing to the customer decision journey. He is a co-author of the recent Harvard Business School article, “Customer Experience in the Age of AI.” David coauthored the book Personalized: Customer Strategy in the Age of AI, which helps executives learn how to put personalization at the center of their strategy, accelerate growth, and capture their share of the $2 trillion personalization prize. https://www.inprela.com/podcast/the-power-of-linkedin-transforming-healthcare-conversations monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/525ea88e-2a24-4991-984a-6c9244cdafcb/image002.jpg Podcast - The Power of LinkedIn: Transforming Healthcare Conversations - About Haley Deming Haley Deming is a strategic marketer and Community Manager at LinkedIn, advising expert thought leaders. With extensive experience in marketing at companies like One Medical, ClassPass, and 1stDibs, she partners with top voices in healthcare to impactful content creation and knowledge-sharing. Haley also founded a marketing consultancy, advising clients on social media, marketing, and content strategy. She holds an M.A. in Digital Communications and Branding from Johns Hopkins University and a B.A. in PR/Advertising and Business from Penn State University. https://www.inprela.com/podcast/hello-ms-sara-id-like-to-follow-up-regarding-your-approval monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/cde4a8e8-a032-495d-ae43-1a2e3bc6535b/1725475682583.jfif Podcast - How to Identify and Engage the Right KOLs for Your Brand - About Julia Steele Rodriguez Julia leads the market access, clinical & economic outcomes, medical relations, sales training, and tradeshows & events teams for the breast and skeletal health division of Hologic. Julia has a background leading diverse teams in marketing, operations, revenue cycle, and clinical education in med device, and started her healthcare career sales. She is passionate about women’s health and empowering teams. https://www.inprela.com/podcast/how-ai-will-impact-the-way-marketers-work monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/7e3b7a51-b709-4dfd-afa3-17dda071bf00/1-Dale-Bertrand-Headshot-500x500-1.jpg Podcast - How AI Will Impact the Way Marketers Work - About Dale Bertrand Dale Bertrand has been an SEO specialist to Fortune 500 companies and venture-backed startups around the world for two decades. His clients include global brands such as Citizen Watch, Nestle, Raymond Weil, Exxon Mobil and Bulova. He applies his graduate school work in artificial intelligence to search engine marketing. Dale speaks at industry conferences, leads corporate training events and serves as Entrepreneur in Residence at the Harvard Alumni Entrepreneurs Organization. He has trained marketing professionals from TripAdvisor, Microsoft, HubSpot, Digitas, Exxon Mobile and Proctor & Gamble. Dale has BS and MS degrees in Computer Engineering from Brown University. https://www.inprela.com/podcast/a-reckoning-on-trust-in-healthcare monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/afa944d2-9b5f-4c26-9307-7f36ea991ce7/DSC_4242-Jon-Austin-1-724x1024.jpg Podcast - A Reckoning on Trust in Healthcare - About Jon Austin I do crisis and issue management communications for clients in the private, public, and philanthropic sectors. Prior to my current incarnation, I’ve worked in the airline industry, as a software developer, and in politics and government. My earliest exposure to this sort of work came in 1980. https://www.inprela.com/podcast/amplify-your-voice-podcasting-as-a-thought-leadership-tool monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/d33ebcd3-9a19-4c60-a60c-e3ce8bf2f0bd/Sara-Lohse-Headshot-768x768.png Podcast - Amplify Your Voice: Podcasting as a Thought Leadership Tool - About Sara Lohse Sara Lohse is an award-winning author, podcast producer, and brand architect with a knack for turning narratives into connections. Through Favorite Daughter Media and Branded, she helps businesses and entrepreneurs develop their brand stories and connect with their audiences using strategic media and podcasts. Her book, Open This Book: The Art of Storytelling for Aspiring Thought Leaders, is available on Amazon. https://www.inprela.com/podcast/how-to-build-a-strategic-marketing-team monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/2229eaf0-05e5-4c6f-a809-604e43c86345/New-Yvonne-2.jpg Podcast - How to Build a Strategic Marketing Team - About Yvonne Leonard Yvonne Leonard is an expert in building and leading strategic marketing organizations. With a track record of driving digital transformation, leading product launches, and building thought leadership, she’s known for creating high-performing teams that balance continuous improvement, collaboration, and fun. https://www.inprela.com/podcast/why-your-marketing-team-feels-stuck monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/2229eaf0-05e5-4c6f-a809-604e43c86345/New-Yvonne-2.jpg Podcast - Why Your Marketing Team Feels Stuck - About Yvonne Leonard Yvonne Leonard is an expert in building and leading strategic marketing organizations. With a track record of driving digital transformation, leading product launches, and building thought leadership, she’s known for creating high-performing teams that balance continuous improvement, collaboration, and fun. https://www.inprela.com/podcast/rebuilding-trust-in-healthcare monthly 0.5 2026-02-06 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/a6e8b233-d932-4202-855f-a0b699d40882/1575409178237.jpg Podcast - Rebuilding Trust in Healthcare - About Paul Ratzky Executive Vice President, Health Technology Edelman/DJE Network Paul leverages his deep experience in digital innovation and healthcare to lead Edelman’s health technology practice. He and his team counsel companies across the health spectrum, including life sciences, payers, health systems, big tech and start-ups on the front lines of AI, connected care and digital health initiatives. He has worked at the intersection of brand communications, digital technology and user experience for over three decades, managing transformation for brands from Lexus and Oracle to Target and 3M before focusing the last decade on the healthcare industry. https://www.inprela.com/podcast/transforming-healthcare-ai-prevention-and-womens-health-insights-from-hlth-conference-2024 monthly 0.5 2026-02-09 https://www.inprela.com/podcast/bold-marketing-measuring-success-with-metrics-ai-and-consumer-insights monthly 0.5 2026-02-09 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/b8c396a1-bd83-4a73-9d7a-02cd989ba7ea/1722307916029.jpg Podcast - Bold Marketing: Measuring Success with Metrics, AI, and Consumer Insights - About Michelle Rider Michelle Rider brings 30 years of experience driving transformative growth across healthcare, consumer goods, SaaS, and AI industries. With expertise in strategic marketing, digital innovation, M&A integration, and navigating regulatory landscapes, she has led high-impact innitiatives for global brands like Amazon, Coca-Cola, and Teladoc. Michelle’s leadership is marked by her ability to align business strategies with market opportunities, guiding organizations through significant growth and operational scaling. Known as a trusted advisor to CEOs and senior leadership, Michelle’s bold leadership has helped companies tackle complex challenges and achieve sustainable success. Named one of the 50 Women to Watch by 50/50 Women on Boards, she is passionate about advancing diversity and inclusion in corporate governance, shaping the future of leadership while empowering organizations to excel in today’s evolving market. https://www.inprela.com/podcast/bold-executive-voices-the-key-to-effective-thought-leadership monthly 0.5 2026-02-09 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/91739a03-b934-4f89-b8c5-5dfb3a91c189/jen-768x768.jpg Podcast - Bold Executive Voices: The Key to Effective Thought Leadership - About Jen Hovelsrud Staff Vice President Elevance Health Jen leads Enterprise Content Marketing and Social Media for Elevance Health, a health company and largest licensee of Blue Cross Blue Shield Health plans. She is focused building brands through strategically-connected and purpose-driven driven content and communication. LinkedIn.com/in/Jennifer-Schoech-Hovelsrud Www.ElevanceHealth.com https://www.inprela.com/podcast/bold-breakthroughs-capturing-media-attention-in-a-crowded-landscape monthly 0.5 2026-02-09 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/c0067720-c681-4575-857b-87a6b000eeb2/John-Lynn-Headshot-768x999.jpg Podcast - Bold Breakthroughs: Capturing Media Attention in a Crowded Landscape - About John Lynn John Lynn is the Founder of Healthcare Scene. Healthcare Scene is a unique healthcare IT network which consists of 10 EHR and Healthcare IT blogs containing over 11,000 articles published over 11 years. Of those articles, John has written over 5500 of the articles himself. These EMR & Healthcare IT related articles have been viewed over 18 million times and John has over 80k social media followers & 53k email subscribers who follow him as a thought leader in the EHR & Healthcare IT space. John also led Healthcare Scene’s acquisition of the leading Health IT Job board, Healthcare IT Central. This included the acquisition of Healthcare IT Today, a unique career resource for healthcare IT professionals. In 2014, John launched the first of its kind Healthcare IT Marketing and PR Conference (HITMC). Through John’s leadership, this conference has become the premiere venue for health IT marketing and PR professionals to learn and network with their peers. Plus, out of this conference, John has organized a strong community of marketing and PR professionals who are working to improve healthcare. John has given keynote speeches and taught workshops across the country and around the world. John has spoken at the Healthcare Information and Management Systems Society (HIMSS) Annual conference 6 times and at conferences like CES (Consumer Electronics Show), SXSW, and CTIA – The Wireless Association along with keynote speeches at EHR user conferences include Modernizing Medicine’s EMA Nation and the gMed Summit to name a few of his speaking engagements. John has also taught multiple EHR workshops in Dubai with attendees from throughout the Middle East and Asia. John co-founded Influential Networks and Physia and is currently a formal advisor to three healthcare IT companies. John was previously an advisor to docBeat which was acquired by Vocera. John has 4 children and a beautiful wife that keep him grounded and remind him of what’s important in life. John loves to play competitive ultimate frisbee and dance. His love of dance is reflected in his Reality TV blog network which covers shows such as Dancing with the Stars, So You Think You Can Dance, and America’s Got Talent. John is highly involved in social media, and in addition to his blogs can be found on Twitter: @techguy and @ehrandhit and LinkedIn. https://www.inprela.com/podcast/how-market-research-fuels-winning-strategies-in-health-marketing monthly 0.5 2026-02-09 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/33f3050f-56b4-4c7c-9057-23c5f84258e6/1517055938677.jpg Podcast - How Market Research Fuels Winning Strategies in Health Marketing - About Dan Reilly With over 25 years of experience, Dan blends his background in business, psychology and market research to help clients navigate their landscape and capitalize on opportunities. From client-side to agency, he’s worked in several industries, including healthcare, finance, manufacturing, consumer, food & beverage, and retail. https://www.inprela.com/podcast/healing-stigma-marketers-leading-the-charge-for-inclusive-healthcare monthly 0.5 2026-02-09 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/786451ff-4e5f-4f99-9155-902f5e536f5d/Melissa-Fors-Shackelford-2023-Headshot2-copy-Melissa-Fors-Shackelford-683x1024.jpeg Podcast - Healing Stigma: Marketers Leading the Charge for Inclusive Healthcare - About Melissa Fors Shackelford SVP Marketing LetsGetChecked Melissa Fors Shackelford brings over 25 years of experience as a healthcare marketing executive, having held key roles at industry leading organizations including Optum, Hazelden Betty Ford, and Cigna’s Health Services Business, Evernorth. Melissa recently joined LetsGetChecked as Senior Vice President of Marketing, where she leads the development and execution of comprehensive marketing strategies across the US healthcare sector and international markets. LetsGetChecked is a global healthcare solutions company specialized in home health testing, virtual care, genetic sequencing, and medication delivery for diverse health and wellness conditions and is co-headquartered in Dublin and New York. www.letsgetchecked.com https://www.inprela.com/podcast/creative-excellence-in-healthcare-strategies-for-meaningful-and-relevant-marketing monthly 0.5 2026-02-09 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/abe18c8d-6846-4285-8e5a-51a825c00ca4/MES_Profile_5-Matt-Sauter-768x768.jpg Podcast - Creative Excellence in Healthcare: Strategies for Meaningful and Relevant Marketing - About Matt Sauter Group Creative Director, Avalere Health Matt is a Group Creative Director running agency teams in the healthcare and pharmaceutical industries, with substantial product launch experience across categories. He’s passionate about drawing out the best in people and teams, and helping them develop ownership and insight so they can bring their unique skills and perspectives to the task of producing thoughtful work. His goal is to be the spark in someone’s day, every day, and helping others do the same. https://www.inprela.com/podcast/the-ultimate-marketing-playbook-corporate-strategy-meets-start-up-agility monthly 0.5 2026-02-09 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/52224d96-0b7c-4c54-922e-4ad09c709d84/StudioHeadshots2022-Berndt-04423-768x512.jpg Podcast - The Ultimate Marketing Playbook: Corporate Strategy Meets Start-Up Agility - About Heather Cmiel Vice President, Brand and Communications at Aidoc Heather is an award-winning marketing and communications professional with a proven track record of driving business results using integrated marketing, brand and communications strategies combined with execution excellence. Heather currently serves as the vice president of brand and communications at Aidoc. Aidoc revolutionizes healthcare by seamlessly integrating AI to unify patient data, clinical teams, and systems, delivering critical insights exactly when and where they’re needed for a smarter, more connected health system. Before joining Aidoc, Heather was the marketing communications leader for the medical solutions division at 3M Healthcare. Heather has also held roles at Bellmont Partners, Weber Shandwick and Maccabee Group where she built and executed strategic communications programs for clients including Kemps, the U.S. Census, State Farm and Amway. Heather is an accredited member of the Public Relations Society of America (PRSA) and past president of the Minnesota PRSA chapter. She holds her master’s in communication from Purdue University https://www.inprela.com/podcast/the-strategic-edge-elevating-marketings-value-to-the-c-suite monthly 0.5 2026-02-09 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/bb5ad85b-476a-4459-92d6-eb09232900f0/MASTER-BIO-HEADSHOT-Rapaport-Mary-Rapaport.jpeg Podcast - The Strategic Edge: Elevating Marketing’s Value to the C-Suite - About Mary Rapaport Chief Xceleration Officer, Xcelerate LLC As a seasoned Learning Strategist and Strategic Thinking Coach and Trainer, Mary Rapaport has over 25 years of experience in B2B marketing transformation, encompassing brand strategy, launch strategy, and organizational design. With a proven track record in architecting transformative learning experiences, Mary empowers individuals and teams to navigate complexity with clarity and creativity and is on a mission to democratize strategic thinking at every level. https://www.inprela.com/podcast/the-value-of-marketing-a-venture-capitalists-perspective monthly 0.5 2026-02-10 https://www.inprela.com/podcast/leveraging-partnerships-to-fuel-industry-change monthly 0.5 2026-02-10 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/8c983eab-b2dd-48c4-ad12-7c4033b3d1dd/Frank-Jaskulke-021721-5-Frank-Jaskulke-768x576.jpg Podcast - Leveraging Partnerships to Fuel Industry Change - About Frank Jaskulke Frank is the VP of Innovation at Medical Alley where he leads startup, international, and corporate innovation efforts to ensure the Medical Alley community is the epicenter of health innovation and care. https://www.inprela.com/podcast/building-an-effective-kol-program monthly 0.5 2026-02-10 https://www.inprela.com/podcast/marketings-role-in-driving-meaningful-change monthly 0.5 2026-02-10 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/dc41b3bc-dc6e-4478-b60f-fd5b3c8d89d3/a393d977-6eaf-4bff-ba09-4b5f6354edb4_medium.jpg Podcast - Marketing’s Role in Driving Meaningful Change - About Brian Jones Chief Growth Officer Brian currently serves as the Chief Growth Officer for Avesis, a dental and vision supplemental benefits health plan. As the Chief Growth Officer, Brian is focuses on forging strategic alliances, spearheading market entry strategies, and optimizing business processes for scalability for our members, clients, groups, brokers, and providers across all products and markets. Brian also serves on the Board of Directors for Team Smile; a non-profit organization providing children in need with a life-changing dental experience through the power of sports. https://www.inprela.com/podcast/the-cmo-corner-embracing-risk monthly 0.5 2026-02-10 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/eefcc5e1-9ac6-4f59-bcec-ddee89b86070/Marcia_Miller-circle.jpg Podcast - The CMO Corner: Embracing Risk - About Marcia Miller Marcia is a career marketer with strong experience in a wide range of business challenges – from Start-up companies… to Fortune companies …to marketing agencies – she’s tried her hand at all of them. She’s at her best when she is building teams, brands or companies and she prides herself on helping others develop professionally while not letting a job define them. When she’s not working, you’ll find her traveling the globe with her lovely husband or spending time with their four adult children. https://www.inprela.com/podcast/brand-consistency-in-the-rapid-content-era-part-2 monthly 0.5 2026-02-10 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/4113901b-3b54-4b0d-afb4-5824ffb8ed21/jen-scaled.jpg Podcast - Brand Consistency in the Rapid Content Era: Part 2 - About Jen Hovelsrud Staff Vice President Elevance Health Jen leads Enterprise Content Marketing and Social Media for Elevance Health, a health company and largest licensee of Blue Cross Blue Shield Health plans. She is focused building brands through strategically-connected and purpose-driven driven content and communication. https://www.inprela.com/podcast/brand-consistency-in-the-rapid-content-era-part-1 monthly 0.5 2026-02-10 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/4113901b-3b54-4b0d-afb4-5824ffb8ed21/jen-scaled.jpg Podcast - Brand Consistency in the Rapid Content Era: Part 1 - About Jen Hovelsrud Staff Vice President Elevance Health Jen leads Enterprise Content Marketing and Social Media for Elevance Health, a health company and largest licensee of Blue Cross Blue Shield Health plans. She is focused building brands through strategically-connected and purpose-driven driven content and communication. https://www.inprela.com/podcast/4-essential-strategies-for-building-trust-in-health-marketing monthly 0.5 2026-02-10 https://www.inprela.com/podcast/how-to-build-a-successful-health-movement monthly 0.5 2026-02-10 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/5b8e442d-a876-47bb-8143-3f19a97303c0/1748428957744.jfif Podcast - How to Build a Successful Health Movement - About Emily Hansen Senior Director, Market Development Axogen Emily Hansen is the senior director of the Resensation® program at Axogen. She’s experienced in helping breast cancer patients and surgical care teams understand the prevalence of numbness after mastectomy and what can be done to surgically address it. Specializing in advocacy and education, Emily uses that experience increase awareness nationally about the impacts that numbness after mastectomy has on patient recovery, quality of life and physical safety. https://www.inprela.com/podcast/social-media-and-the-creator-economy-for-health-marketing monthly 0.5 2026-02-10 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/97b434b0-c010-4bea-9062-5aae9b4fab98/Screenshot+2026-02-11+033841.jpg Podcast - Social Media and the Creator Economy for Health Marketing - About Ben Ellenbecker Senior Social Consultant Ben is a senior social strategist who, over the past 13 years, has led content and storytelling for some of the world’s most impactful brands, including The United Nations, Google, American Cancer Society, IBM, Nintendo and more. He specializes in helping companies make meaningful connections with their audience through social content and campaigns. He currently runs a consultant practice based here in Minneapolis. https://www.inprela.com/podcast/category/Episode+51 monthly 0.5 https://www.inprela.com/events daily 0.75 2026-03-17 https://www.inprela.com/events/event-two-w7zrh-s4xbg-nypkl-a5wfx monthly 0.5 2026-02-25 https://www.inprela.com/events/event-one-rg2bh-mx2wm-3ea3j-gw6gk monthly 0.5 2026-03-17 https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/66ca121e-3d41-4dbc-8913-ef46df73781b/DSC_0376.jpg Events - April Roundtable - Marketing Leadership Roundtable What makes a company standout in the sea of sameness https://images.squarespace-cdn.com/content/v1/692f56830f294b7907ac2235/7c8e219c-9f17-478e-a84c-c132d0a14d70/DSC_2327+%281%29.jpg Events - April Roundtable - RSVP today to: Kathy@Inprela.com to hold your seat. https://www.inprela.com/contact daily 0.75 2026-02-12 https://www.inprela.com/home daily 1.0 2026-03-17 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